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Management Team Profile
Behind all of our great work is a team of exceptional, energetic and entrepreneurial people who together produce some of the finest award-winning custom media programs. How do we do it? We rely on each other's areas of expertise, industry knowledge, and ...frankly, we enjoy working with each other.
While we are serious about what we do -- developing, creating, and delivering the best custom media programs to improve our clients' marketing and brand awareness -- we also understand the need for laughter. Famous American lawyer Clarence Darrow once said, "If you lose the power to laugh, you lose the power to think." Being able to laugh with -- and at -- each other fosters camaraderie, and empowers every member of our team to think, create and deliver on our brand promise. Don't doubt for a minute our dedication to exceeding our clients' expectations; we just have fun doing it.
By way of introduction, we list below the credentials of our management team. Make no mistakes, while our management team is professional, experienced and active in the b2b and association media communities, every member of the Penton Custom Media team is critical to our success.
Scott Bieda
VP, Custom Solutions
312-840-84061
scott.bieda@penton.com
Scott Bieda, VP of Penton Custom Solutions, is a 22-year veteran of the company. Scott joined Penton in June 1987 and through the years, has served as publisher of several Penton properties, including: American Printer, PFFC, Print & Media Buyer, Concrete Products, Rock Products, Cement Americas, Mine and Quarry Trader, and Fire Chief. In his role as publisher of these various titles, Scott has been very successful at helping his clients achieve their marketing goals with his savvy solutions to solving today’s marketing challenges. In his spare time, Scott coaches little league baseball in his community.
Timothy Stark
Director, On-line Events
216-931-9375
tim.stark@penton.com
Tim is responsible for all of Penton Custom Media’s eMedia projects, including complete turnkey project management of all webcasts. With over 16 years of B2B media experience with Penton, Tim annually completes hundreds of successful webcasts, most of which incorporates live streaming audio, computer demonstrations and on-demand streaming video. In addition, Tim is responsible for producing Penton Custom Media's Web Expos and Conferences. He has also produced a series of live streaming video webcasts of actual medical operations on behalf of the world-renowned Cleveland Clinic, and serves as a technical adviser on other Penton eMedia projects. His impressive background includes more than 16 years IT experience with Penton Media, including serving as a senior program analyst and manager of sales force automation. Tim leads a team of customer focused Project Leaders who manage online events for Penton publications throughout the 30 markets that are served. Tim breaks the typical “techie” stereotype by being an avid Harley Davidson rider and enthusiast, while at the same time being a devoted Dad to his two children.
Eileen Callahan
Director, Accounts
216-931-9546
eileen.callahan@penton.com
For the past 20 years, Eileen Callahan has been involved in almost every aspect of business-to-business media and information service development. A Cleveland native, Eileen worked in Washington, D.C., for Lexis/Nexis, National Journal and Telecommunications Reports International, a subsidiary of CCH. She returned to Cleveland in 2000 to pursue a career in custom media. She joined Penton Media Inc. in 2001 as an account manager and was subsequently promoted to senior account executive. She now serves as director of accounts for Penton Custom Media. Eileen excels in project management and launching new media projects. Putting clients’ needs first, Eileen delivers solutions for digital and print media. Her experience and strong focus on providing excellent service assures clients the best results in achieving their marketing objectives through media that are produced to the highest editorial and design standards. Eileen is past president and current secretary of the Ohio Wesleyan Northeast Ohio Alumni which raises scholarship funds for local students.
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